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4 min read
Dec 2024

Top 25 Music TikTok Influencers Driving Shop Sales in 2025

New York City's vibrant creator ecosystem is home to some of TikTok's most influential personalities. From beauty and fashion to lifestyle and entertainment, these creators are driving significant engagement and sales through TikTok Shop. Here's our comprehensive ranking of NYC's top TikTok influencers.

ayannaasabrina

  • Followers: 2.6M
  • GMV (30 Days): $275,808.79
  • Engagement Rate: 5.9%

Multi-city beauty and fashion creator covering NYC, Philly, Atlanta, and LA, specializing in phones and household electronics.

justincarpio

  • Followers: 3.1M
  • GMV (30 Days): $25,710.38
  • Engagement Rate: 4.95%

NYC-based bilingual content creator focusing on menswear and automotive content.

thekarlatobie

  • Followers: 269K
  • GMV (30 Days): $39,062.38
  • Engagement Rate: 6.56%

NYC beauty and fashion reviewer with a strong focus on womenswear and kitchenware products.

mellezzamcfierce

  • Followers: 248K
  • GMV (30 Days): $18,878.39
  • Engagement Rate: 4.4%

Miami and NYC-based creator specializing in beauty, fashion, and motherhood content.

anglexroman

  • Followers: 194K
  • GMV (30 Days): $357,458.57
  • Engagement Rate: 2.52%

AFRO-LATINA NYC creator focused on beauty, hair tutorials, food vlogs, and furniture reviews.

ericka_goycoolea

  • Followers: 159K
  • GMV (30 Days): $20,136.14
  • Engagement Rate: 3.73%

Florida and NYC-based CEO combining beauty, fashion, and lifestyle content.

briannaapple

  • Followers: 137K
  • GMV (30 Days): $15,437.75
  • Engagement Rate: 8.23%

NYC creator specializing in food, beverages, and womenswear content.

rexslayofficial

  • Followers: 210K
  • GMV (30 Days): $22,203.21
  • Engagement Rate: 4.93%

NYC-based fragrance influencer covering beauty and home essentials.

vicbootydalis

  • Followers: 98K
  • GMV (30 Days): $17,050.59
  • Engagement Rate: 8.01%

NYC Latina creator focusing on beauty, womenswear, and fashion accessories.

kennycompcars

  • Followers: 97K
  • GMV (30 Days): $15,865.94
  • Engagement Rate: 2.56%

Automotive expert sharing car buying tips and personal stories from NYC.

lalarosenyc

  • Followers: 67K
  • GMV (30 Days): $16,143.28
  • Engagement Rate: 7.73%

Multi-faceted NYC creator covering beauty, household appliances, and health content.

ang3t_bon3s_itv

  • Followers: 49K
  • GMV (30 Days): $18,509.46
  • Engagement Rate: 3.49%

NYC/NJ-based Twitch affiliate combining gaming with fashion and food content.

lexirosenstein

  • Followers: 39K
  • GMV (30 Days): $553.0K
  • Engagement Rate: 1.19%

NYC/NJ creator specializing in beauty, fashion, and outdoor lifestyle content.

outsourcedfeelings

  • Followers: 31K
  • GMV (30 Days): $24,247.49
  • Engagement Rate: 7.07%

NYC-based songwriter sharing music and home beauty tips.

yunglomaa

  • Followers: 30K
  • GMV (30 Days): $24,167.48
  • Engagement Rate: 5.2%

NYC creator focusing on electronics, sports, and outdoor gear.

lowkeytaryan

  • Followers: 33K
  • GMV (30 Days): $49,764.96
  • Engagement Rate: 1.56%

Young NYC entrepreneur sharing business insights and automotive content.

dainty.nugs

  • Followers: 29K
  • GMV (30 Days): $54.4K
  • Engagement Rate: 2.22%

NYC-UGC creator specializing in baby products and home supplies.

kaytlil97

  • Followers: 25K
  • GMV (30 Days): $17,249.61
  • Engagement Rate: 8.19%

ADHD-focused creator sharing beauty and lifestyle DIY content in NYC.

jaz_757love

  • Followers: 24K
  • GMV (30 Days): $41,851.8
  • Engagement Rate: 2.27%

Bronx-based creator covering health and beauty topics.

nykweighsin

  • Followers: 17K
  • GMV (30 Days): $15,837.92
  • Engagement Rate: 2.14%

Beauty and fashion influencer focusing on health and sports content.

nycitysucculents

  • Followers: 7.5K
  • GMV (30 Days): $34,817.84
  • Engagement Rate: 3.27%

Latino-owned plant specialist sharing home improvement tips.

tanjanychol

  • Followers: 6.8K
  • GMV (30 Days): $43,652.39
  • Engagement Rate: 8.92%

Mom and teacher sharing daily lifestyle content and book recommendations.

nlyahoctober_

  • Followers: 8.9K
  • GMV (30 Days): $33,118.42
  • Engagement Rate: 2.56%

NYC lifestyle creator specializing in furniture and beauty content.

brianneswift

  • Followers: 5.3K
  • GMV (30 Days): $14,055.92
  • Engagement Rate: 8.35%

NYC Swiftie sharing womenswear and beauty product recommendations.

griffinkelley3

  • Followers: 3.0K
  • GMV (30 Days): $36,466.75
  • Engagement Rate: 1.72%

NYC TikTok shop expert covering menswear and automotive content.

Ready to Work With These NYC Influencers?

Looking to partner with TikTok's top NYC influencers? Euka makes it easy. As the #1 TikTok Shop Creator Outreach and Management platform, we give you direct access to over 800,000 verified creators, including all the influencers listed above. Find, analyze, and connect with influencers that match your brand. Start scaling your TikTok Shop business today with Euka.

Ralph Edwards
Author