Latina creators are driving massive engagement and sales on TikTok Shop, bringing authentic voices and diverse perspectives to the platform. From beauty and fashion to lifestyle and home decor, these influential creators are building strong communities and delivering impressive results for brands. Here are the top 25 Latina TikTok Shop influencers, ranked by follower count.

shye.lee

• Followers: 467K
• GMV (30 Days): $54,092.40
• Engagement Rate: 3.87%

A mom and entrepreneur focusing on womenswear, household items, and sports gear with a "niche era" approach.

sgto_sarabia

• Followers: 383K
• GMV (30 Days): $93.3K
• Engagement Rate: 2.24%

Former LASD sergeant now serving the community through automotive and menswear content.

angiexroman

• Followers: 172.4K
• GMV (30 Days): $357,458.57
• Engagement Rate: 2.52%

Afro-Latina creator specializing in beauty, hair care, food vlogs, and furniture recommendations.

makeupbyjh

• Followers: 285.8K
• GMV (30 Days): $23,698.60
• Engagement Rate: 3.66%

CEO and beauty expert offering exclusive membership access to premium content.

alamarcosmetics

• Followers: 99.9K
• GMV (30 Days): $22,939.11
• Engagement Rate: 8.87%

Miami-based, Latina-owned cruelty-free beauty brand with regular live shopping shows.

alexaa.romo

• Followers: 67.6K
• GMV (30 Days): $408,543.15
• Engagement Rate: 4.19%

Young Latina mom sharing lifestyle content across fashion accessories and personal care.

thania.aguirre

• Followers: 58.3K
• GMV (30 Days): $53,285.38
• Engagement Rate: 4.14%

Latina mompreneur focusing on self-love, health, and sports products.

diosafitofficial

• Followers: 53.7K
• GMV (30 Days): $29,667.75
• Engagement Rate: 0.99%

Hollywood-based Latina small business owner specializing in fitness and womenswear.

clutchcitycrafters

• Followers: 84.3K
• GMV (30 Days): $25,401.75
• Engagement Rate: 4.36%

Latina-owned business specializing in custom embroidery, screen printing, and textile crafts.

michelelesboutiquee

• Followers: 40K
• GMV (30 Days): $31,933.56
• Engagement Rate: 3.99%

Latina-owned fashion boutique offering exclusive TikTok Shop deals.

tatayanna_lifestyle

• Followers: 33.2K
• GMV (30 Days): $30,599.99
• Engagement Rate: 6.47%

Business-focused creator specializing in non-toxic skincare and hair products.

magdadales

• Followers: 31.9K
• GMV (30 Days): $31,131.14
• Engagement Rate: 2.41%

Bilingual creator reviewing Latin food products and sharing lifestyle tips.

yanirys_91

• Followers: 27.6K
• GMV (30 Days): $23,915.65
• Engagement Rate: 4.85%

Boss mom entrepreneur balancing business and family life.

rossfist

• Followers: 21.5K
• GMV (30 Days): $142,767.88
• Engagement Rate: 7.23%

Home and furniture specialist with a focus on textiles and furnishings.

thatgenxlesbianmomof3

• Followers: 21.1K
• GMV (30 Days): $57,367.18
• Engagement Rate: 6.79%

Gen X mom sharing beauty, food, and electronics recommendations.

maniiandhannah

• Followers: 15K
• GMV (30 Days): $40,926.47
• Engagement Rate: 6.18%

British-Latina duo reviewing top TikTok Shop deals in tech and home improvement.

jasmineeadiebeth

• Followers: 14.5K
• GMV (30 Days): $31,438.15
• Engagement Rate: 5.23%

Fashion influencer focusing on effortless elegance in both men's and women's wear.

melidayo2

• Followers: 14K
• GMV (30 Days): $33,569.10
• Engagement Rate: 6.03%

Japanese-Latina creator sharing couple content and tech reviews.

living.joaliza

• Followers: 11.2K
• GMV (30 Days): $24,320.25
• Engagement Rate: 4.53%

Lifestyle creator specializing in home and fashion content.

lexiarvelo

• Followers: 10.9K
• GMV (30 Days): $34,791.27
• Engagement Rate: 17.86%

Tech-savvy mom sharing office equipment and electronics recommendations.

loreoxo

• Followers: 9K
• GMV (30 Days): $43,169.10
• Engagement Rate: 10.34%

Makeup enthusiast sharing beauty tips and food recommendations.

ugc.by.genesis

• Followers: 9K
• GMV (30 Days): $87,911.25
• Engagement Rate: 2.36%

UGC creator specializing in beauty and automotive content.

yuliana.lifestlye

• Followers: 6K
• GMV (30 Days): $118,952.49
• Engagement Rate: 3.74%

Honest product reviewer focusing on beauty and home supplies.

stephannienatalyr

• Followers: 5K
• GMV (30 Days): $37,293.05
• Engagement Rate: 4.49%

Work-from-home mom sharing maternity and fashion finds.

yolysfavorites

• Followers: 2.1K
• GMV (30 Days): $27,263.46
• Engagement Rate: 2.9%

Lifestyle creator specializing in beauty and automotive products.

Ready to Work With These Latina Influencers?

Looking to partner with TikTok's top Latina influencers? Euka makes it easy. As the #1 TikTok Shop Creator Outreach and Management platform, we give you direct access to over 800,000 verified creators, including all the influencers listed above. Find, analyze, and connect with Latina influencers that match your brand. Start scaling your TikTok Shop business today with Euka.